About Us | Rapt Collective

Rapt Collective is born to you from a place of genuine love & interest of everything film and music. Our mission to bridge the gap between human and artist.

We've forged collaborations and friendships with numerous artists worldwide, including Rochelle Jordam, Raiza Biza, Poetik, and many local talents. Our journey began with our inaugural event shoot featuring The Underachievers and Mick Jenkins, propelling us to connect with artists such as Masego and West Side Boogie, while continuing to support local talent.

Bound by our shared passion for merging the realms of music and film, we invite you to join us on this creative journey. Together, let's explore the endless possibilities where artistry knows no bounds.

Meet the Team

Director / Shooter / Cutter / Producer

Victor Chia "Phre Rhyter"

Victor, also known as Phre Rhyter, is a videographer based in Southeast Melbourne, Australia. His passion lies in the collaboration of music and film, creating captivating visual stories that resonate deeply with audiences. Victor values building strong relationships with artists and clients alike, believing that genuine connections are the cornerstone of great work. With a commitment to excellence and a love for his craft, he continues to push boundaries in the world of videography and music.

Director / Shooter / Cutter / Colorist

Callan Reynolds "Crey"

Callan, also known as Crey, is a skilled videographer based in Melbourne, Australia. His passion for visual storytelling is fueled by a deep love for music, which he seamlessly integrates into his work. Callan values collaboration and the relationships he forms with artists and clients. With a dedication to excellence and boundless creativity, he continues to push the boundaries of videography, inspiring others along the way.